Level of Awareness and Effectiveness of Open Access Resources Among Library Users at Lyceum of the Philippines University
DOI:
https://doi.org/10.5281/zenodo.15321595Keywords:
open access resources, awareness, effectiveness , marketing planAbstract
Statement of the Problem/Objectives. This study aims to assess Open Access Resources (OAR) awareness and effectiveness at LPU, demographic profile, and level of awareness and effectiveness. To promote OAR usage, a marketing plan will be developed to emphasize their value, accessibility, and equity.
Methods. A descriptive research design was employed to assess OAR awareness and effectiveness. Data was collected through an online survey-questionnaire distributed to library users. Data analysis used spreadsheet and statistical software.
Results. Most respondents were young females from high school. They preferred accessible websites, PDFs, and research articles with citation-generation features. Library users are aware of Open Textbook Library is disseminated on the library web page. Library users moderately agree that open access resources are complicated to understand. Directory of Open Access Books is complicated to understand as moderately agree by library users in terms of complexity. The respondents found open access resources suitable and accessible for research needs. They particularly favored the Directory of Open Access Books for its ease of use and accessibility. However, some titles were perceived as lacking full-text content.
Conclusions. Library users are moderately aware of OARs and find them effective, although some resources can be hard to understand and not entirely relevant. The marketing plan will focus on boosting awareness, encouraging recommendations, and improving the overall effectiveness of OARs.
Originality. This study presents research on open access initiatives of academic libraries in the Philippines.
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Copyright (c) 2025 Tristan Azrael P. Florentino (Author)

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